NJ SEO EXPERT
What a NJ SEO Expert can do for your business
Reaching customers requires advertising and that costs lots of money. TV and radio ads are expensive and while you might have an idea as to who is watching or listening to the stations your ads on, the ability to reach your target audience is limited. Hoping to find your customers this way is, as the old saying goes, fishing with dynamite.
What if I told you about an advertising campaign that was specifically targeted to people who wanted to buy your product and were actively seeking it out? Wouldn’t this be a far more effective and useful use of your advertising budget? Such a thing does exist, it’s called Search Engine Optimization or SEO. With an NJ SEO expert working with your company you can boost the visibility of your company by an incredible amount. Getting to the front page, or even the very top of the google search pages can be a real lifeline for a small business looking to establish a foothold in an industry. An NJ SEO expert is key to making that happen.
NJ SEO CONSULTANTS & WEB DEVELOPERS
Beyond managing on-page and off-page SEO services, we’ll work to make sure everything on the site works and looks good. A potential customer that visits a website that has out of date contact information is a lost customer. You need an expert to make sure everything is working perfectly on your website. All the links connect to the proper content and everything is up to date and runs smoothly. A good NJ SEO expert will be able to handle all of these issues for you.
So avoid the costly TV and radio ad campaigns that won’t draw nearly the amount of customers a solid SEO campaign will generate and get online and find an NJ SEO expert who can help your business enjoy the success you know it should.
Why your Business needs SEO
Search engine optimization or SEO is vital for any business. Getting yourself ranked high on the google search pages is a great way to get massive amounts of exposure for your business. Television and radio ads are costly and make no promises about reaching your target audience. People who are using google to search for what your business offers are already potential customers, they just have to know about your business before they can spend their money on your products.
What Is SEO / Search Engine Optimization
SEO or Search Engine Optimization is the method of structuring web pages or digital property through the implementation of certain techniques to appear higher or ranking higher in Search engine result pages commonly referred to as SERPs. There are two main categories of effective SEO (Search Engine Optimization), On Page SEO and Off Page SEO.
On page SEO is huge! It refers to the techniques used directly on your web page hence the name.We’re sure you’ve heard terms like Keywords, Meta Tags, Site Speed, internal Links and out Bound Links all of these terms relate to on-page SEO. The overall structure of your web pages and website is what Search Engines look at first when determining how to place your site on the search engine result pages. Strong On page is the foundation for higher placement in the Seach Engine Result Pages (SERPs).
Off-Page SEO refers to all the activities you can perform outside of your website. Think of it as off Page site Promotion.
Many people believe that Off-page SEO is all about Links. While it is true that links are an important factor in the category of SEO. There are many other factors that are extremely important as well. Some of the more common and well known aspects of Off-page SEO are Social Media Networking / Social Sharing, Social Bookmarking, Blogging and of course Link building. A major factor Google, Bing and Yahoo consider is the way in which other interact and view your website. Strong Off-Page SEO signals to search engines that your website or web pages are worth promoting Higher in rankings.
Our Approach to SEO
Gather an account of where your business or organization is in relationship to where you envision it and how it stacks up against your competitors on the internet. Establishing what you want to achieve with our SEO services is the first step. Whether it’s general marketing, sales leads, product promotion or information delivery, we establish a set goal and then begin charting a course for success.
1. Analysis & Audit
Understanding a businesses current standing on the internet is a necessity in charting a path forward. Extensive Keyword research and competitive analysis is done to identify what Keywords and Key phases will be used in the campaign for maximum impact.
2. SEO Strategy
Once we set a goal we develop a monthly package of SEO services that would best serve to get your website to page one of the search engine results pages (SERPs) based on the information from the audit.
Minor changes and restructuring the website’s code and content based on the on-page strategy. Link building and guest posting opportunities are identified, scheduled content releases and Press release, social media post etc.
4. Results Report
A detailed report is provided to our clients every month with there current website SERP rankings. It typically takes a minimum of 3 months to see any significant movement of a website to page one.
Any good SEO campaign begins with a website SEO audit. This will help us determine the areas where your website is performing well and what areas need to focus on and strengthen.
Local Google Business Page Optimization
Make your business easier to find in your local community or larger service area.
When potential customers are in need of your services google maps can put you in the forefront with your website address and phone number on screen when views are ready to take action.
Relevant and safe backlinks signal to search engines what your business is about and catapults your rankings.
Article on websites or blogs with Domain authority and relevance provide important backlinks that greatly improve a websites ranking in the SERPs.
Video SEO Service
Video has become more important on the internet. Youtube is the second largest search engine after Google. A professionally optimized video can do wonders for sales leads and Branding. LEARN MORE
Strategic Keyword implementation and density. Properly structured Page Titles and Tags, and optimized media and content are at the foundation of any successful SEO Strategy.
Social Media / Social Sharing
Social Media and Social Media Marketing are great tools for driving potential customers and clients to your business and strengthen a brand. LEARN MORE
A Press Release is a very powerful tool in announcing new products or services, improving brand image which leads to interest. Increasing your Brands visibility across multiple news outlets.
Blogging and fresh content have been one of the most significant assets to any Brands internet presence. Signalling to search engines and potential customers and followers that you are an industry authority.
AS NJ SEO experts every SEO Campaign is customized specifically for each website or digital property (Facebook, Yelp Page, etc.) As they all have different needs. After an audit and initial meeting a package is developed and a price set.
This is the first thing customers will read about your company and first impressions are vital to getting somebody to click through and give your website their attention. Having a NJ SEO expert handle this job for you will help your business grow and let you focus on the day to day business.